Torben Bank and Anders Bruun, webagency Skybrud
In collaboration with
Fellow students Julie Renee Jensen and Jeppe Jensen.
My role was primary to make the collages, the icons, the animations and the social media content.
Give the Danish Folkeskole (Danish state school) the positive publicity it deserves, by creating a digital platform. The content is up to the individual groups.
We wanted to create a fact-based knowledge site for parents to Folkeskole children, teachers and the general Danish population, so they are proper equipped to discuss the Danish Folkeskole. Still it should be a interesting univers, that the (busy) reader wanted to dive into. The sender; scientists, professional experts, teachers, politicians and parents - are all people who have knowledge about Folkeskolen and want what is best for it.
The media is creating a negative and twisted picture of Folkeskolen
An emotional perspective instead of a rational, when talking about Folkeskolen
In Denmark we have a unique school system that focus on wellbeing, pedagogy
and the strong relationship between teacher and student
In general Folkeskolen is doing very well in terms of results and wellbeing
Create a fact-based knowledge site for parents to Folkeskole children, teachers and the general Danish population, so they are proper equipped
to discuss the Danish Folkeskole.
Dusty, retro, playful but not childish.
Playful, Informal, Kids-y
Simple and playful, yet formal and serious.
The five dots represent the senders; scientists, teachers, professional experts, politicians and parents.
Collages (some interactive, some not) to reflect the playful atmosphere, and create an intersting univers.
Coloured circles with reference to the logo elements and navigation menu.
The crooked shape of the icons refers to the playful typography.